This is the landscape of marketing jobs according to LinkedIn

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This is the landscape of marketing jobs according to LinkedIn

Currently 5 out of 10 jobs related to this industry are developed within digital spaces, so it is necessary for any marketer looking for a job in this sector to specialize. Marketing seems to be one of the survivors within this decline in the midst of the coronavirus health crisis, because although most industries suffered strong effects from the confinement rules and the closure of face-to-face life, LinkedIn affirms that the outlook for the Consumer and business developments benefited this sector.

The pandemic did not prevent marketing roles from being increasingly requested, since within the platform there was a 63 percent increase in jobs related to this Hungary Mobile Database sector during the last six months since ” more than 380 thousand offers were published of marketing work in the past year ”. However, the challenges that came with Covid-19 seem to have modified the profile that companies seek to ensure that their brands maximize their reach and awareness, so those seeking to gain a position in this sector must adapt to these new requirements. , just like companies.

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What companies are looking for from marketers
In the last six months the number of positions for internships within this sector increased by 24.5 percent, as well as the percentage of contractor positions in this industry increased by 15 percent, which shows that this trend continues to rise even today. in the middle of reopening. Among the skills most in demand by companies are knowledge on Instagram (growing 72 percent year-on-year), content marketing (growth of 63 percent), creative problem solving (45 percent more) and brand recognition (41 percent more). This point speaks of the strong relationship that brands are taking with digital marketing.

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“By volume of job postings on LinkedIn, the most desired marketing job is a digital marketer. Other highly sought after roles include digital account executives, social Brother Cell Phone List media managers, digital marketing managers, copywriters and digital strategists, ”the study states. Likewise, currently 5 out of 10 jobs related to this industry are developed within digital spaces, so it is necessary for anyone who is interested in working in this sector to improve their digital skills to offer a profile that calls much more the care for companies.

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