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为什么要使用您的数字身份

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为什么要使用您的数字身份

如果您声称的内容也没有出现在Google上,那么它也将不再相关。
在UPF巴塞罗那管理学院直接与数字营销硕士课程中,学生必须考虑创建自己的数字身份,即留下关于自己的言语和与他人互动的痕迹。当您写上名字时,乌拉圭电话号码表   互联网上会显示什么?您的可查找性高吗?这些只是您创建数字身份时应该问自己的一些问题。就像阿尔伯特·加西亚·普亚达斯(AlbertGarcíaPujadas)教授在课堂上谈到的那样:“我们是社会动物,我们互动并表达自己;现在该活动的痕迹是数字化的,因此是可索引和可​​恢复的”。因为有必要
根据《福布斯》(Forbes)杂志提供的数据,有92%的招聘人员认识到,他们在决定应聘职位之前先在社交网络上寻找个人资料,而87%的招聘人员则认为他们在LinkedIn上进行搜索。

乌拉圭电话号码表

此外,十分之八的雇主在Google上搜索您的姓名。如果您没有其他疑问,那就该上班了!请按照以下步骤创建您的数字身份:
检查出现的内容:查看结果数量以及索引编制中的竞争情况,并以此来确定是否以自己的名字或昵称来定位自己。SWOT:考虑一下你是谁,你想成为谁。据此,对您的弱点,优势,威胁和机会进行分析。
确定您的品牌领域:乌拉圭电话号码表   “您的产品”的特点是什么?我需要他们消费者的功能和情感素质及其兴趣。定义这些概念(最后将其整合到内容策略中)的一个好主意是通过Google趋势或Google Adwords搜索趋势规划您的数字生态系统:创建一个带有数字接触点的矩阵,您将在其中拥有在场状态以及与每个平台相关的内容。网络:根据您的目标编织有用的关系和有趣的联系网络。增强可视性:通过始终更新您的个人资料并生成相关且有吸引力的内容,来利用在线世界为您提供的展示机会。这样,您将改善您的网络并建立更大的影响力。测量结果:使用分析工具定期查看指标,这些指标向您展示了您的表现如何:覆盖率,可见性,影响力以及质量与数量的比较就是其中的一些例子。

 

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